Welcome to my personal blog where I intend to share my thoughts, both personal and industry related. Although I am an Oxford based SEO consultant, this site was primarily set up so I could express my views, musings and random thoughts on a wide variety of interests. Also, I was quite keen on testing out and experimenting with SEO techniques in order to learn and gauge their effectiveness. Of late, I have been increasingly interested in formulating an integrated, multi-channel, digital marketing framework in order to assist marketing managers make key financial decisions through a predefined thought process.
I am extremely passionate about search engine marketing (both organic and paid), social media advertising (especially Facebook) and a self confessed advocate of globalisation (one’s a steroid for the others).
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